When you are trying something new in your business, it’s almost impossible to get it perfect on the first try. That’s why I suggest that you always be experimenting with your business. Even if a new idea that you try works out great, it’s valuable to learn why it worked and how to repeat it.
There is no limit to the number of things you could be doing in your business. If you are randomly doing new tactics and not stopping to measure your results, you are probably wasting time on things that aren’t working.
Before you start anything new in your business, know what you want from that effort. If it’s a new product, you probably want sales. If it’s a listbuilding event, you want people to sign up for your email list. If it’s a social media campaign, you may be trying to make new connections or grow your influence. The point is, always have a goal in mind and a way to measure if your efforts are working.
In the book “The Solopreneur’s Success Strategy: Use Metrics to Know What Works,” I teach you how to get started with metrics, or measuring results in your business. Metrics is the only sure way to know what works for your specific business, and you’ll have everything you need to get started in this book. Grab your copy in the Kindle store! (Note you do not need a Kindle device to read Kindle books. You can get a free Kindle app for your device or desktop.)
